Introduction

EazySites is an intuitive website builder designed to give users a professional, highly functional site-building experience without the complexity of traditional page builders. Unlike other tools that rely on endless blocks, themes, and customization options, EazySites is built on principles of cognitive ease and streamlined design, providing pre-designed, research-backed blocks that users can toggle and configure to suit their needs without being overwhelmed by design decisions.

By managing 80% of the design complexity, EazySites’s smart builder lets you focus on the essential 20% that drives 80% of the results.

How It Works

1. Pre-Built, Flexible Blocks:

Each section, or “block,” in EazySites is crafted based on best practices in information architecture, cognitive load reduction, and accessibility. For example, the hero section allows you to toggle essential elements on or off—such as headers, subheaders, descriptions, and call-to-action buttons—to create a personalized layout without needing to make complex design choices. You can enable or disable elements, and even select from small design variations with a click, but the underlying structure and flow remain optimized.

2. Global Design Settings:

To maintain visual consistency, EazySites centralizes design elements at a global level. Fonts, font sizes, colors, and button styles are predefined to best practices, so you’re not tweaking colors or fonts on every page. You get a consistent, cohesive design across your website, with options to select a few key attributes like button sizes (S, M, L, XL) and color palettes that align with your brand, all managed from one central setting. This allows for a pixel-perfect look without the risk of design drift.

3. User-Friendly Customization:

While EazySites offers the ability to personalize, this customization is targeted at layout rather than design. For instance, a button group in the hero section might allow you to toggle primary, secondary, and tertiary buttons on or off, or change the layout order of elements with a single switch. The emphasis here is on flexibility and ease, so you can make structural adjustments without needing to worry about maintaining a polished look.

4. Design Principles Embedded in Every Block:

EazySites blocks are built from years of research into what works best for usability, engagement, and accessibility. By embedding these principles into the design, EazySites allows small business owners and marketers—many of whom are new to web design—to create aesthetically pleasing, user-friendly websites without a steep learning curve or overwhelming options.

What makes a good website?

• Logical design and information architecture

• Pixel-perfect design

• Focus on the essentials

The 80/20 principle is at the heart of EazySites: 80% of the complexity is built into the smart builder, so you only need to focus on the essential 20% that truly matters. Advanced design choices are pre-configured globally or simplified, reducing cognitive overload and letting you create a professional site without getting bogged down by unnecessary details.

Who It’s For

EazySites is perfect for small business owners, marketers, and anyone looking to establish a professional online presence without extensive design knowledge. Whether you’re creating a website, blog, or newsletter, EazySites offers all the tools needed to achieve a polished, accessible, and visually appealing site while reducing the complexity often associated with “drag-and-drop” builders. If you want to learn more about who we are building for, you can read our Who We Are Building For article.

The EazySites Difference

By focusing on pixel-perfect design and consistency, EazySites allows you to focus on content and layout rather than getting lost in design choices. With years of design best practices built into each block, EazySites creates a clean, cohesive user experience with every element optimized for accessibility and ease of use—making it a truly next-generation, “smart” website builder. If you want to learn more about why we are different, you can read our Why We Are Different article.